Title: Global Mastery, Local Soul.

 

We believe that the integrity of a fragrance is defined by the quality of its source. To realize the ambitious vision of Chapter 1: Dawn, Lusted has established partnerships with the world’s most venerable fragrance houses: Firmenich and CPL Aromas.

 

By sourcing our raw materials from these industry titans, we ensure that every molecule in our collection meets the most rigorous international IFRA safety standards. This collaboration allows us to fuse centuries of European olfactory expertise with a raw, contemporary Vietnamese perspective.

 

We provide the creative spark; they provide the world’s finest, most ethically sourced ingredients. This synergy ensures that every Lusted creation is not only an artistic statement but also a product of uncompromising safety and prestige. For us, transparency is the ultimate luxury.